<p><strong>Company Description</strong></p><ul><li>Our client is a well-known foreign-owned medical device company.</li></ul><p> </p><p><strong>Responsibilities</strong></p><ul><li>Upstream Marketing: Collect clinical insights to conduct market analysis, translate insights into product requirements, and develop full lifecycle product strategies.</li><li>Volume-Based Procurement (VBP) Execution: Support the development of provincial and municipal bidding strategies, conduct competitor analysis, maintain price positioning, and monitor post-winning profitability.</li><li>Downstream Marketing: Formulate launch and brand strategies, create launch materials and value communication tools, and empower the sales team through training and tools.</li><li>Stakeholder Management: Collaborate with headquarters and local cross-functional teams including Regulatory, Medical Affairs, Supply Chain, Finance, Legal, and Sales.</li></ul><p> </p><p><strong>Qualifications</strong></p><ul><li>Minimum 10 years of product marketing experience within the foreign-owned medical device industry.</li><li>Hands-on experience with China's volume-based procurement (VBP) bidding and pricing strategies.</li><li>Proven professional competency in both upstream and downstream marketing.</li><li>Fluent in English (Mandatory for headquarters communication).</li><li>Experience in leading cross-functional projects.</li></ul><p><em>By clicking 'apply', you give your express consent that Robert Half may use your personal information to process your job application and to contact you from time to time for future employment opportunities. For further information on how Robert Half processes your personal information and how to access and correct your information, please read the Robert Half privacy notice https://www.roberthalf.cn/en/privacy-statement. Please do not submit any sensitive personal data to us in your resume (such as government ID numbers, ethnicity, gender, religion, marital status or trade union membership) as we do not collect your sensitive personal data at this time.</em></p><hr /><p><em>点击"申请",即表示您明确同意 Robert Half 可以使用您的个人信息来处理您的工作申请,并不时与您联系以获得未来的就业机会。 如需进一步了解 Robert Half 如何处理您的个人信息以及如何访问和更正您的信息,请阅读 Robert Half 隐私声明<a href="https://nam02.safelinks.protection.outlook.com/?url=https://www.roberthalf.cn/en/privacy-statement&data=05|01|
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