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7 results for Ai Po in Shanghai

Digital PO-微信生态

Shanghai,
remote
Contract
420000 - 480000 CNY / Yearly
Now Hiring: Digital Product Owner - WeChat EcosystemOur client, a multinational pharmaceutical company, is seeking a Digital Product Owner to drive the implementation of digital products across the WeChat ecosystem, including Official Accounts, HCP/patient mini-programs, WeCom, and private-domain digital matrices. This role focuses on translating business needs into technical solutions, partnering with development teams, and delivering compliant, scalable digital products that support HCP engagement, patient management, compliant private-domain operations, and brand digital activation. Key Responsibilities<ol><li> WeChat Ecosystem Product Planning and Roadmap Development</li></ol><ul><li>Lead the planning and iteration roadmap for the WeChat ecosystem product portfolio</li><li>Cover key use cases such as HCP academic engagement, patient management, and WeCom-enabled sales collaboration</li><li>Coordinate product functions and ecosystem integration to support sustainable digital business growth</li></ul><ol start="2"><li> Requirement Analysis and Product Solution Design</li></ol><ul><li>Gather and analyze business needs from marketing, medical, and sales teams</li><li>Break down and prioritize requirements independently</li><li>Develop prototypes, PRDs, and implementation plans aligned with pharmaceutical compliance, business value, and user experience</li></ul><ol start="3"><li> Compliant Product Iteration and Full Lifecycle Management</li></ol><ul><li>Manage the full product lifecycle from requirement definition to launch and optimization</li><li>Independently break down technical solutions, assess feasibility, and anticipate risks</li><li>Work closely with development teams on build, integration testing, UAT, and launch</li><li>Resolve technical delivery issues and ensure stable, compliant product releases</li></ul><ol start="4"><li> Private-Domain Digital Scenario Development and Operational Enablement</li></ol><ul><li>Build compliant WeChat private-domain systems for pharmaceutical business scenarios</li><li>Enable key capabilities such as WeCom tagging, segmented outreach, and intelligent follow-up</li><li>Support standard digital operational scenarios including academic livestreaming, patient education, and patient follow-up programs</li></ul><ol start="5"><li> Data-Driven Optimization and Performance Review</li></ol><ul><li>Establish product performance monitoring mechanisms</li><li>Track key operational and feature metrics</li><li>Conduct regular reviews and drive continuous product enhancement through data insights</li><li>Quantify the product's contribution to business outcomes</li></ul><ol start="6"><li> Cross-Functional Collaboration and Project Delivery</li></ol><ul><li>Coordinate with multiple internal and external stakeholders to drive project execution</li><li>Translate business requirements into standardized technical solutions</li><li>Manage project timelines, technical risks, and delivery bottlenecks</li><li>Ensure local implementation aligns with multinational company digital standards</li></ul> QualificationsEducation<ul><li>Bachelor's degree or above in Pharmacy, Marketing, Computer Science, or a related field</li><li>Basic English reading and writing skills to support work in a multinational environment</li></ul>Experience<ul><li>3-5 years of product management experience in healthcare, pharmaceuticals, or internet platforms</li><li>Strong expertise in the WeChat ecosystem, with proven strength in technical solution delivery and developer collaboration</li><li>End-to-end experience delivering mini-program and WeCom private-domain products</li><li>Hands-on project delivery experience is required</li><li>Pharmaceutical digital experience is highly preferred</li></ul>Core Skills<ul><li>Solid understanding of WeChat ecosystem APIs, platform rules, and technical limitations</li><li>Ability to independently produce end-to-end product solutions and development documentation</li><li>Familiarity with pharmaceutical digital compliance requirements, especially for HCP engagement and patient operations</li><li>Strong requirement analysis, logical thinking, and product design capabilities</li><li>Data-driven mindset with the ability to optimize products through performance analysis</li><li>Familiarity with agile development and strong capability in technical planning, risk anticipation, and project execution</li></ul>Personal Attributes<ul><li>Strong logical thinking and self-motivation</li><li>Excellent cross-functional communication and collaboration skills</li><li>Ability to thrive in a structured, fast-paced multinational working environment</li></ul>Preferred Qualifications<ul><li>Prior digital experience in a leading multinational pharmaceutical company</li><li>Experience independently leading HCP academic mini-programs, patient management products, or WeCom private-domain systems</li><li>Experience integrating with SCRM, CRM, or internal cross-platform systems</li><li>Ability to work directly with development teams to solve technical challenges</li><li>Experience in localizing projects within multinational business environments is a plus</li></ul>By clicking 'apply', you give your express consent that Robert Half may use your personal information to process your job application and to contact you from time to time for future employment opportunities. For further information on how Robert Half processes your personal information and how to access and correct your information, please read the Robert Half privacy notice https://www.roberthalf.cn/en/privacy-statement. Please do not submit any sensitive personal data to us in your resume (such as government ID numbers, ethnicity, gender, religion, marital status or trade union membership) as we do not collect your sensitive personal data at this time.<hr />点击"申请"，即表示您明确同意 Robert Half 可以使用您的个人信息来处理您的工作申请，并不时与您联系以获得未来的就业机会。如需进一步了解 Robert Half 如何处理您的个人信息以及如何访问和更正您的信息，请阅读 Robert Half 隐私声明<a href="https://nam02.safelinks.protection.outlook.com/?url=https://www.roberthalf.cn/en/privacy-statement&data=05|01|[email protected]|45960615caf741a897da08db12e2448b|16532572d5674d678727f12f7bb6aed3|0|0|638124535281002861|Unknown|TWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0=|3000|||&sdata=txey6FkFkoVyheBOucHzeYO1yTcFywlr7N4oX7M8axY=&reserved=0">https://www.roberthalf.cn/en/privacy-statement</a> 。请不要在您的简历中向我们提交任何敏感的个人数据（例如身份证号码、种族、性别、宗教、婚姻状况或工会会员身份），因为我们此时不收集您的敏感个人数据。<img src="https://counter.adcourier.com/Sm9zZXBoLlpodS44ODgzOS4xMDkyMUByaGljbi5hcGxpdHJhay5jb20.gif">
2026-06-09T06:31:31Z

Artificial Intelligence (AI) Engineer

Shanghai,
remote
Contract
240000 - 300000 CNY / Yearly
Now Hiring: Artificial Intelligence (AI) EngineerOur company is looking for a talented AI Application Development Engineer who can effectively communicate with business stakeholders, translate business needs into technical solutions, and rapidly validate business value through AI-powered agents and workflow automation. Role OverviewThis role is ideal for a professional who combines strong business communication skills with hands-on AI application development experience. You will work closely with business teams to identify pain points, design practical AI solutions, and build intelligent agents and automated workflows using mainstream AI tools and platforms.Key Responsibilities<ol><li> AI Solution Design and Implementation</li></ol><ul><li>Deeply understand business requirements, analyze processes and pain points, and propose AI-based solutions</li><li>Use mainstream AI tools and platforms, such as low-code AI agent platforms and RPA tools, to design and build automated workflows and intelligent agents</li><li>Drive rapid proof of value and business validation through practical AI applications</li></ul><ol start="2"><li> Business Communication and Requirement Management</li></ol><ul><li>Establish efficient communication mechanisms with business teams to accurately capture real business needs and challenges</li><li>Translate technical concepts into business-friendly language and help stakeholders understand the value and implementation path of AI solutions</li><li>Organize requirement review sessions and technical solution presentations to ensure alignment among stakeholders</li></ul><ol start="3"><li> AI Feasibility Assessment and Business Enablement</li></ol><ul><li>Maintain a clear understanding of the capabilities, suitable scenarios, and limitations of current AI technologies</li><li>Help business teams build a realistic understanding of AI, avoiding over-expectation or inappropriate usage</li><li>Assess whether specific business scenarios can be addressed by AI, and provide feasibility analysis and risk evaluation</li></ul><ol start="4"><li> Teamwork and Continuous Learning</li></ol><ul><li>Continuously learn new AI capabilities and track industry developments</li><li>Evaluate whether emerging tools and technologies are suitable for business adoption</li><li>Collaborate effectively across teams to support project success</li><li>Project management experience is a plus</li></ul>QualificationsRequired:<ul><li>Bachelor's degree or above in Computer Science, Artificial Intelligence, Information Technology, or a related field</li><li>Hands-on experience with mainstream AI tools and platforms, such as Coze, Alibaba Bailian, Microsoft Copilot, and RPA tools</li><li>Proven experience building complex workflows and AI agents</li><li>Strong business understanding, communication, and presentation skills</li><li>Solid knowledge and practical experience in AI technologies, especially large language models (LLMs), intelligent agents, and workflow automation</li><li>Clear understanding of AI capability boundaries, with the ability to assess solution feasibility and risk accurately</li></ul>Preferred:<ul><li>Project management experience, with familiarity in agile or traditional project management methodologies</li><li>Proven track record of delivering AI projects with measurable business value</li><li>Basic programming ability, such as Python, to support lightweight customization, development, or integration</li><li>Understanding of enterprise business processes</li><li>Background in the commercial real estate industry is a plus</li></ul> By clicking 'apply', you give your express consent that Robert Half may use your personal information to process your job application and to contact you from time to time for future employment opportunities. For further information on how Robert Half processes your personal information and how to access and correct your information, please read the Robert Half privacy notice https://www.roberthalf.cn/en/privacy-statement. Please do not submit any sensitive personal data to us in your resume (such as government ID numbers, ethnicity, gender, religion, marital status or trade union membership) as we do not collect your sensitive personal data at this time.<hr />点击"申请"，即表示您明确同意 Robert Half 可以使用您的个人信息来处理您的工作申请，并不时与您联系以获得未来的就业机会。如需进一步了解 Robert Half 如何处理您的个人信息以及如何访问和更正您的信息，请阅读 Robert Half 隐私声明<a href="https://nam02.safelinks.protection.outlook.com/?url=https://www.roberthalf.cn/en/privacy-statement&data=05|01|[email protected]|45960615caf741a897da08db12e2448b|16532572d5674d678727f12f7bb6aed3|0|0|638124535281002861|Unknown|TWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0=|3000|||&sdata=txey6FkFkoVyheBOucHzeYO1yTcFywlr7N4oX7M8axY=&reserved=0">https://www.roberthalf.cn/en/privacy-statement</a> 。请不要在您的简历中向我们提交任何敏感的个人数据（例如身份证号码、种族、性别、宗教、婚姻状况或工会会员身份），因为我们此时不收集您的敏感个人数据。<img src="https://counter.adcourier.com/Sm9zZXBoLlpodS4wNDI2OS4xMDkyMUByaGljbi5hcGxpdHJhay5jb20.gif">
2026-06-09T06:28:45Z

Business Development/Client Solutions Manager - Shanghai

Shanghai,
remote
Permanent
0 - 12 CNY / Yearly
About Us Founded in 1948, Robert Half International has over 300-offices worldwide. The company is traded on the NYSE. In February 2025, Robert Half International was once again named to FORTUNE® magazine's "World's Most Admired Companies" list, ranking #1 in our industry in service quality and innovation for the 28th consecutive year.At Robert Half, we know that our greatest strength comes from the people who make up our team. We recognise the value of different backgrounds, experiences and points of view. Having increasingly diverse and inclusive teams is a critical aspect of our business strategy, and it is a key part of our values as a business too. We aim to foster a culture which is unconditionally inclusive, one where people can be their whole, authentic selves. In return, we ask that our people contribute their expertise, perspectives, ideas and experiences for one common purpose: to advance the way that people live and work. In this space we know our work is far from over, so join us, whatever your background and lived experience, and be a part of the journey. We are looking for talents with/whom:<ul><li>Passion for what they do, and build on it with drive and determination</li><li>Enjoy working as part of a team in a merit based, fast paced environment</li><li>Want to pursue a career in consultative/solutions business to business sales</li><li>Want career development, seek coaching and take ownership of their own results</li><li>Value an ethical approach to success</li></ul> Scope of Work Robert Half is looking for (Senior) Business Development / Client Solutions Managers to join our Team in Shanghai and Beijing.Some of the key aspects of your role includes:<ul><li>Prospect for new client business and building a strong network of contacts</li><li>Adept at understanding the needs and wants of each client's business coupled with an in-depth knowledge of their culture and workplace environment - and then match these fundamental requirements to the skills, experience and personalities of prospective candidates.</li><li>Actively engage with clients and making recommendations regarding the top talent available</li><li>Developing plans to achieve weekly, monthly and quarterly business growth goals with your team</li></ul> Requirements <ul><li>At least 5 years' experience in an external recruitment position or;</li><li>At least 3 years' experience in outbound B2B business sales, a new business development role with a proven track record of achievement or;</li><li>Strong appetite for sales and to work in a fast-paced, high-performing collaborative team environment</li></ul> In addition, we look for those that:<ul><li>Are innovative, creative and strategic thinker</li><li>Have a positive mindset - seek to enjoy work and understand that there will be high's and low's in any sales related position.</li><li>Communicate openly and honestly, and create the space for others to do the same</li><li>Foster connection by putting people first and building long-term trusting relationships</li></ul> What we offer you<ul><li>Attractive Compensation & Benefits Program</li><li>Rewards & Recognition on a Global, APAC and Local level</li><li>Wellness at Work - We value the importance of workplace happiness!</li><li>Training Programs and Career Development</li><li>Global Career Options</li></ul> Learn more about a career with Robert Half at our Careers Site: <a href="https://nam02.safelinks.protection.outlook.com/?url=https://www.roberthalf.com/about-robert-half/careers&data=04|01||0e881a1eb1d1405e9da908d8d7118f41|16532572d5674d678727f12f7bb6aed3|0|0|637495817717506856|Unknown|TWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0=|1000&sdata=FgNsMHgaQPKM94tJDH06rypZ6FuKb4DtVxPs2BT2s4w=&reserved=0" target="_blank">https://www.roberthalf.com/about-robert-half/careers</a>Robert Half International Workday Integration is acting as an Employment Agency in relation to this vacancy.<img src="https://counter.adcourier.com/U29uamEuWXVhbi40MzY3OC4xMDkyMUByb2JlcnRoYWxmaW50bC5hcGxpdHJhay5jb20.gif">
2026-07-06T01:16:09Z

(Senior) Recruitment Consultant - Shanghai

Shanghai,
remote
Permanent
0 - 12 CNY / Yearly
About UsFounded in 1948, Robert Half International has over 300-offices worldwide. The company is traded on the NYSE. In February 2024, Robert Half International was once again named to FORTUNE® magazine's "World's Most Admired Companies" list, ranking #1 in our industry in service quality and innovation for the 27th consecutive year.At Robert Half, we know that our greatest strength comes from the people who make up our team. We recognise the value of different backgrounds, experiences and points of view. Having increasingly diverse and inclusive teams is a critical aspect of our business strategy, and it is a key part of our values as a business too. We aim to foster a culture which is unconditionally inclusive, one where people can be their whole, authentic selves. In return, we ask that our people contribute their expertise, perspectives, ideas and experiences for one common purpose: to advance the way that people live and work. In this space we know our work is far from over, so join us, whatever your background and lived experience, and be a part of the journey. We are looking for talents with/whom:<ul><li>Passion for what they do, and build on it with drive and determination</li><li>Enjoy working as part of a team in a merit based, fast paced environment</li><li>Want to pursue a career in consultative/solutions business to business sales</li><li>Want career development, seek coaching and take ownership of their own results</li><li>Value an ethical approach to success</li></ul> Scope of Work Robert Half is looking for (Senior) Recruitment Consultant to join our Team in Shanghai - focusing on areas: Finance Accounting/Technology/Digital/Supply Chain/Procurement etc.Some of the key aspects of your role includes:<ul><li>Adept at understanding the needs and wants of each client's business coupled with an in-depth knowledge of their culture and workplace environment - and then match these fundamental requirements to the skills, experience and personalities of prospective candidates.</li><li>Sourcing for new contacts, candidates through business network, direct recruiting, existing database and internet advertising</li><li>Sourcing for new candidates through various direct recruiting, existing database, referrals, and internet advertising</li><li>Building a talent pool pipeline with quality, passive and active candidates in the job market</li><li>Actively engage with clients and making recommendations regarding the top talent available</li><li>Full cycle of recruitment and selection including interviewing, conducting background checks, and negotiating of salary packages</li></ul> Requirements<ul><li>2-8 years' experience in an external recruitment position and B2B sales position</li><li>Functional experience in Finance/Technology/Digital/Supply Chain will be an added advantage</li><li>A strong appetite to work in a fast-paced, high-performing collaborative team environment</li></ul> In addition, we look for those that:<ul><li>Are innovative, creative and strategic thinker</li><li>Have a positive mindset - seek to enjoy work and understand that there will be high's and low's in any sales related position.</li><li>Communicate openly and honestly, and create the space for others to do the same</li><li>Foster connection by putting people first and building long-term trusting relationships</li></ul> What we offer you<ul><li>Attractive Compensation & Benefits Program</li><li>Rewards & Recognition on a Global, APAC and Local level</li><li>Wellness at Work - We value the importance of workplace happiness!</li><li>Training Programs and Career Development</li><li>Global Career Options</li></ul> Learn more about a career with Robert Half at our Careers Site: <a href="https://nam02.safelinks.protection.outlook.com/?url=https://www.roberthalf.com/about-robert-half/careers&data=04|01||0e881a1eb1d1405e9da908d8d7118f41|16532572d5674d678727f12f7bb6aed3|0|0|637495817717506856|Unknown|TWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0=|1000&sdata=FgNsMHgaQPKM94tJDH06rypZ6FuKb4DtVxPs2BT2s4w=&reserved=0">https://www.roberthalf.com/about-robert-half/careers</a>Robert Half International Workday Integration is acting as an Employment Agency in relation to this vacancy.<img src="https://counter.adcourier.com/U29uamEuWXVhbi43NDg0NS4xMDkyMUByb2JlcnRoYWxmaW50bC5hcGxpdHJhay5jb20.gif">
2026-07-06T01:16:09Z

Practice Manager, Finance and Accounting

Shanghai,
remote
Permanent
0 - 1 CNY / Yearly
ABOUT US:Founded in 1948, Robert Half International has over 300-offices worldwide. The company is traded on the NYSE. In February 2025, Robert Half International was once again named to FORTUNE® magazine's "World's Most Admired Companies" list, ranking #1 in our industry in service quality and innovation for the 28th consecutive year. JOB BRIEF:We are actively seeking an open-minded, driven and experienced Practice Manager to join this high growth Finance and Accounting team. You will be based in our Shanghai office and will have the opportunity to make your mark across the Finance practice area. ABOUT YOU:You are ready for your next challenge. You are an inclusive, strong communicator. You are a leader who takes great pride in their own billings, by setting an example, but also you value your team and make it a priority to see them grow and succeed. Ideally, you would have managed a medium-sized team (3+ people at a minimum) in the past. Prior experience will include the ability to demonstrate recruiting excellence via upper quartile performance, experience in building a team, and a record of assisting others to achieve results they would not ordinarily do so on their own. You should have a passion for what you do and build on it with drive and tenacity. You have an ethical mindset, demonstrable through your career to date. You are a critical thinker who can make quick agile decisions with a determination to find the best outcome for all. You want to continue taking ownership of your career and we will support you every step of the way in return. Responsibilities:<ul><li>Management of your team</li><li>Hiring, on-boarding and the retention of staff.</li><li>Retention and new business development whilst leveraging and cross-selling opportunities across the wider business.</li><li>Existing client development and client recapture.</li><li>A key focus on driving permanent placements.</li><li>Conducting all stages of a recruitment solution for your customers.</li><li>Understanding and analysing the market and sharing trends with your customers.</li><li>Referencing and representation in the marketplace.</li><li>Building and maintaining a robust and appealing online brand presence, in line with Robert Half's social media strategy and cultural growth objectives, to network, build relationships and generate placement and sales opportunities.</li><li>Creating targeted customer e-mailshots.</li><li>Using the Salesforce Planner to establish robust call planning schedules to customers.</li><li>Attending or hosting in-person/virtual client and candidate events to generate new business opportunities and promoting networking and relationship building.</li></ul> Qualifications:<ul><li>10+ years' working experience, including 5+ years in the recruitment/business development field with a concentration of at least 2-year as a people manager in proven solution-oriented, consultative-driven business development.</li><li>Demonstrated success in business generation, leading and driving business development across a range of client companies ranging from SME to large enterprises/MNC's.</li><li>Demonstrated ability to sequentially grow business and achieve gross profit budgets in a commercial manner, across the team and within own desk.</li><li>A successful track record of aligning the RH permanent or contract talent solutions with other divisions to actively cross-sell the business.</li><li>Demonstrated ability to build profile and market awareness of RH permanent or contract talent solutions through effective Account/Client/Candidate management programs.</li><li>Experience of participating in the management team objectives and initiatives.</li><li>Native speaker of Mandarin and fluent in both written and spoken English.</li><li>An eye for strengthening existing processes to foster an inclusive sales culture.</li></ul> OFFICE LOCATION: Shanghai Xuhui CBDRobert Half International Workday Integration is acting as an Employment Agency in relation to this vacancy.<img src="https://counter.adcourier.com/U29uamEuWXVhbi4yMjUxNC4xMDkyMUByb2JlcnRoYWxmaW50bC5hcGxpdHJhay5jb20.gif">
2026-07-06T01:16:48Z

Transformation Business Partner / PMO Lead

Shanghai,
remote
Permanent
360000 - 480000 CNY / Yearly
Location: Jing'anEmployment Type: Long-term contract, with potential to convert to permanentJob Overview: Our client is seeking a Transformation Business Partner to take a PMO lead role supporting a business transformation project. This position requires a blend of business analysis and project management capabilities, with a strong focus on driving project coordination, stakeholder communication, and transformation execution.Key Responsibilities:<ul><li>Lead PMO activities to support business transformation initiatives</li><li>Partner with business stakeholders to gather requirements and track project progress</li><li>Perform business analysis to identify needs, gaps, and process improvements</li><li>Manage project plans, timelines, risks, and deliverables</li><li>Coordinate across teams to ensure smooth project execution</li><li>Support reporting, governance, and status updates for leadership</li></ul>Ideal Candidate Profile:<ul><li>Experience in PMO / project management within transformation projects</li><li>Strong business analysis skill set</li><li>Ability to work across business and project teams effectively</li><li>Strong communication and stakeholder management skills</li><li>Experience in business transformation or change initiatives preferred</li></ul>If you want, I can also help turn this into a candidate-facing job ad or a short internal submission note.By clicking 'apply', you give your express consent that Robert Half may use your personal information to process your job application and to contact you from time to time for future employment opportunities. For further information on how Robert Half processes your personal information and how to access and correct your information, please read the Robert Half privacy notice https://www.roberthalf.cn/en/privacy-statement. Please do not submit any sensitive personal data to us in your resume (such as government ID numbers, ethnicity, gender, religion, marital status or trade union membership) as we do not collect your sensitive personal data at this time.<hr />点击"申请"，即表示您明确同意 Robert Half 可以使用您的个人信息来处理您的工作申请，并不时与您联系以获得未来的就业机会。如需进一步了解 Robert Half 如何处理您的个人信息以及如何访问和更正您的信息，请阅读 Robert Half 隐私声明<a href="https://nam02.safelinks.protection.outlook.com/?url=https://www.roberthalf.cn/en/privacy-statement&data=05|01|[email protected]|45960615caf741a897da08db12e2448b|16532572d5674d678727f12f7bb6aed3|0|0|638124535281002861|Unknown|TWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0=|3000|||&sdata=txey6FkFkoVyheBOucHzeYO1yTcFywlr7N4oX7M8axY=&reserved=0">https://www.roberthalf.cn/en/privacy-statement</a> 。请不要在您的简历中向我们提交任何敏感的个人数据（例如身份证号码、种族、性别、宗教、婚姻状况或工会会员身份），因为我们此时不收集您的敏感个人数据。 <img src="https://counter.adcourier.com/c2VyZW5hLjk3MTA4LjEwOTIxQHJoaWNuLmFwbGl0cmFrLmNvbQ.gif">
2026-06-11T02:58:56Z

Brand Director

Shanghai,
remote
Permanent
800000 - 1300000 CNY / Yearly
The CompanyWe are a leading global food company, With over 60 years of history, it has grown into a multinational enterprise, selling products in more than 100 countries. In China has achieved outstanding success, generating over RMB 2 billion in annual sales and becoming a cultural phenomenon among young consumers. As part of its continued expansion, we are committed to deepening local brand presence, product innovation and integrated marketing excellence. The roleWe are looking for an experienced Brand Director to lead our flagship brand's strategy, execution and team. Reporting to senior management, you will drive brand growth, P&L performance and consumer engagement across both online and offline channels. You will be the key driver of integrated marketing campaigns, new product development and go-to-market excellence.Key Responsibilities<ol><li>Brand Strategy & Planning</li><ul><li>Formulate and drive mid‑to‑long term brand strategy in alignment with corporate goals.</li><li>Build and continuously optimize the brand management system, including brand architecture, positioning and visual identity.</li><li>Lead annual brand planning, budget allocation and resource optimization to maximize ROI.</li></ul><li>Integrated Marketing & Communication</li><ul><li>Develop and execute 360° integrated marketing campaigns (IMC) across traditional and digital media, social platforms, PR and offline events.</li><li>Deepen brand storytelling through multi‑channel communication, enhancing brand awareness and consumer loyalty.</li><li>Leverage consumer insights and market data to fine‑tune messaging and channel mix.</li></ul><li>New Product Development & Go‑to‑Market</li><ul><li>Participate in new product R&D and launch planning, ensuring products meet market needs.</li><li>Lead brand positioning analysis and region‑specific brand activities.</li><li>Optimize existing product portfolio and design commercialization strategies for new products.</li><li>Drive new product launch IMC plans to ensure sustainable brand increment.</li></ul><li>Consumer & Market Insight</li><ul><li>Use consumer behavior analysis and brand experience data to guide marketing strategy and improve campaign effectiveness.</li><li>Monitor market trends, competitive movements and consumer shifts to proactively adjust brand tactics.</li></ul><li>Budget & P&L Management</li><ul><li>Set and manage brand marketing budget, regularly evaluate spending efficiency to achieve brand building and business targets.</li><li>Deliver brand P&L results, balancing short‑term sales and long‑term brand equity.</li></ul><li>Team Leadership</li><ul><li>Lead and develop a brand team of 20+ members, fostering a high‑performance, agile culture.</li><li>Mentor team members, ensure clear KPIs and drive execution with a "hands‑on" mindset.</li></ul></ol>What We Offer<ul><li>Competitive salary + bonus + potential equity</li><li>Lead a flagship brand in a fast‑growing global company</li><li>High autonomy and exposure to top management</li><li>Dynamic, entrepreneurial culture</li></ul>Qualifications<ul><li>Bachelor's degree or above (MBA preferred).</li><li>8+ years of experience in international FMCG companies; food & beverage industry is a strong plus.</li><li>Proven experience in national brand advertising, offline channel management and successful execution of multiple marketing campaigns.</li><li>Demonstrated success in new product development and commercialization.</li><li>Strong P&L management and data‑driven decision‑making skills.</li><li>Fluent in English (business negotiation level); Korean is a plus.</li><li>Team management experience of 20+ people - ability to lead, motivate and guide the team to achieve results.</li><li>Deep understanding of both online and offline channel operations and food consumption trends.</li><li>Excellent communication, negotiation and stakeholder management skills.</li><li>Ability to work under high pressure with a "can‑do" attitude and strong hands‑on execution.</li></ul> By clicking 'apply', you give your express consent that Robert Half may use your personal information to process your job application and to contact you from time to time for future employment opportunities. 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2026-05-28T03:31:27Z